VALERY KOVALSKA
Valery Kovalska is a young Ukrainian designer and a leading figure in the Ukraine fashion world.In recent yearsher brand has developeda significant reputation and international following. Valery’s designs arefashion forward and edgy but with anapproachable laid back feel and an unmistakable element of cool.She describesher design aesthetic as DowntownUrbanChic; utilizing luxe Europeanfabrics, original prints,handmade knits, and her signature worked leather. Valery has always saidthat fashion just happened to her, that it was nevera conscious choice, but that it was somehowalways a part of her DNA and a favorite way to express herself. Shebegan as a dancerand assumed that this would be her career. For her 15thbirthday her mother offered her a sewing machine thatwould completely changeher focus and the directionthat her life would take. Valerystarted byaltering her existing clothes, then taught herself patternmaking and then quickly movedon to constructing originaldesigns. She became her own canvas and calling card for the career that she would gracefully fall into. Valery’s friends were all in creative fields;dancers, musicians, filmmakers, and artists. They loved herunique style and asked her if she could create clothing for themas well. Bythe age of 17, shehad developed acareer working as a stylist and a wardrobe designer for various TV and music video projects in Russia and in the Ukraine. After 3 years as a stylist, atthe age of 20,Valeryrealized that she had too many ideas that shewanted to express and that it was time to launch a fullcollectionof her own. Shedesigneda Men’sand Women’scollection that focusedonintricate patternmaking, new techniques in leather artistry, and a heavyemphasis on tailoring. Shedebuted her newcollectionin March of 2010 for the FW10 seasonduringUkrainian Fashion Week under her name, VALERYKOVALSKA.Thanks to a positive responsefrominternational media, Valery was invited to take part in London Fashion Weekfor the SS11 season.She presentedher second collection in Londonin September 2010, called “Professional Suicide”,and was recognized as the most promising young designer from theUkraine.She was thenfeatured as theclosing show forthe SS11 Mercedes-Benz fashion weekin Kiev. In2011,Valery teamed upwith a new business partner forthe launch ofthe L’UVÉbrand.She was the sole designer of all three of their collections;Womens, Mens, and Accessories.ByOctober of 2011 she had designed andopenedtheir5,000sf mono brandflagship storein the city center ofKiev. After 2 successful years Valery endedher collaboration with L’UVÉand returned to designing exclusively forher namesake brand. In October of 2013, the ValeryKovalska collectionexpanded into the Internationalmarket with her first Paris Fashion Week presence for SS14and has shown in Paris ever since. The collection has since launched in the US and is a part of NY market each season as well
Showroom Mosaique, 2012